Pru Life UK introduced PRULove for Life—a limited-pay whole-life participating plan available for as low as P87 a day in the Philippines. Tailored to meet the diverse needs of Filipinos at every stage of life, the plan is ideal for families with children as young as newborns and individuals up to the age of 60.
It serves as an excellent solution for Gen Zs and Ys aiming to secure personal independence and the well-being of their loved ones, as well as for overseas Filipino workers (OFWs) striving to ensure essential life protection for their families while working abroad, it said.
The flexible payment structure offers Filipinos the freedom to choose from payment terms that suit their needs. Short-term options of just 5 years or long-term flexibility of up to 10, 15, or 20 years enable customers to enjoy the product’s benefits without worrying about their finances.
Customers can also opt for coverage until age 100, providing guaranteed lifetime protection and peace of mind for themselves and their loved ones.
PRULove for Life allows customers to access cash values and non-guaranteed dividends as living benefits, ensuring their financial well-being. The plan also provides customers peace of mind with a death benefit equal to the sum assured plus accumulated dividends, and add riders, making it an ideal choice for families seeking comprehensive protection and support.
This provides Filipinos with flexibility and financial security, enabling families to look out for one another and ensure that every member is equally cared for throughout life.
Pru Life UK said it is the pioneer of insuravest, or investment-linked life insurance products, in the Philippines and is one of the first life insurance companies approved to distribute US dollar-denominated investment-linked life insurance policies in the country.
Pru Life UK has expanded its reach to over 173 branches and 120 general agency offices in the Philippines, boasting the largest life insurance agency force with more than 40,000 licensed agents.
