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April 24, 2024

GCash CEO Martha Sazon’s whirlwind week

GCash CEO Martha Sazon had an exciting week, with back-to-back major events showcasing Gcash’s commitment to innovation and inclusion.

Frist, there was a media event at the GCash Spotlight featuring a heart-to-heart talk with Heart Evangelista-Escudero and Boy Abunda.

“As a trivia, did you know that she co-wrote the GCash ad that featured her—Gcash from Kwek-kwek to Paris!” the bankero shared.

The following day, GCash focused on its people, the GCash Kabarkada, at its National Conference 2024. The conference was a platform to share the company’s strategies and plans for the year, rallying employees to continue their mission of promoting financial inclusion.

The event was filled with excitement, including a live performance by the energetic and highly infectious GCash ambassador SB19. The night culminated with commitments from leaders and sales teams, with a surprise appearance by actor Joshua Garcia, adding to the excitement of the evening.

The bankero expressed gratitude to the teams behind these events, led by Neil Trinidad. She also expressed hopes for a successful 2024, building on the momentum of these events.